From complaints to problems

Doing customer interviews can be a rewarding experience, but how do we get from the complaints about our products to the true problems that our customers are facing?

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Clive Lam shared this idea · May 30, 2011 · Admin →

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Jorg commented · May 31, 2011 21:27 · Delete

Maybe this could be combined with a best practice on how to best interview customers.

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From complaints to problems

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